Our story

We’re Lana and Danny, the couple behind Upcycled Treasures Co. Before starting our business, we both built successful careers in the corporate world, with backgrounds in business development, sales, and team management. But alongside our professional lives, we’ve always shared a passion for DIY and home projects.

Without even realising it, we had both been thinking about turning our love for creativity into something more. It wasn’t until Lana, eight months pregnant at the time, showed Danny some upcycling videos she had seen on social media that we discovered we both had the same dream. Despite Danny recently being made redundant and with a new baby on the way, we decided to take a leap of faith — picking up our first pieces of furniture locally and bringing Upcycled Treasures Co. to life.

Today, Danny continues to thrive in his corporate career, while Lana runs the business during maternity leave. With four children between us, we know how important flexibility is for our family.

Building Upcycled Treasures Co. isn’t just about following our passion — it’s about creating a future that gives us more time with the people who matter most, while restoring beautiful pieces that can be loved again.