From Forgotten to Unforgettable: Our Story
Hi everyone, and welcome to our very first blog post! Honestly, it feels a little surreal even writing this, but we thought the best place to start is by telling you how Upcycled Treasures Co. came to life.
How it all started
Back in September 2024, life threw us a bit of a curveball. Danny was made redundant just weeks before I gave birth, and at the same time I was in the middle of a discrimination case at work. To say it was stressful would be an understatement.
At the same time, our little one had just started preschool. For the first time, we had those precious 9–3 hours in the day where the house was a little quieter. We decided to use that time to try something we’d always loved doing together — DIY and furniture.
We picked up some tired-looking pieces and thought, why not see if we can make a little extra money from this? What we didn’t expect was how much we’d fall in love with the process. I was 8½ months pregnant, still sanding and painting out in the garden! But when those first pieces sold, we realised two things: people genuinely loved what we were creating, and we genuinely loved doing it.
Growing our little idea
From that moment on, we couldn’t stop thinking about it. Each piece we worked on gave us more confidence, and before long, we’d sold everything we finished. Every time a piece went to a new home, it felt like a little win for us as a family. Danny’s older boys would dip in and out too — cheering us on whenever they were around — which made it feel even more like a team effort.
That’s when Upcycled Treasures Co. was born. What started as a way to keep our heads above water turned into something much bigger — a business that’s creative, sustainable, and gives us so much joy.
Why upcycling means so much to us
For us, it’s not just about paint and sandpaper. Every piece has its own story, and we love being the ones to bring out its character again. In a world full of flat-pack, it feels good to know we’re saving beautiful solid furniture from ending up forgotten.
And honestly, there’s nothing like seeing someone fall in love with a piece we’ve poured our hearts into. That moment makes all the late nights (and paint-covered clothes!) worth it.
What you’ll find here
This blog will be a little mix of everything — our projects, behind-the-scenes chaos, tips and tricks for beginners, and updates as we grow our family business.
We’ve also got some really exciting things coming up — including our Sip & Upcycle workshops (bring a friend, have a drink, and get creative with us) and 1:1 tuition for anyone who wants to learn hands-on.
So, that’s us. Just two people who love furniture, family, and finding beauty in the things that other people might overlook. Thanks for being here — it honestly means the world.
Lana & Danny
Upcycled Treasures Co.